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Five Important Marketing Strategies for Small Businesses

Today most but not all businesses have a Website. Their sites vary from excellent to poor, and most small businesses do not yet know what makes a Website effective at gaining new customers and retaining existing ones. Many website designers can make an attractive site, but few have taken the time to understand what separates […]

Local Search and Small Businesses Face New Challenges and Opportunities in Marketing

Many small business owners think that having a Website and getting search engine optimization (SEO) consulting is not important for small business. Indeed in years past it used to be mostly important for large businesses to be found on the Web. Small businesses were still found in the Yellow Pages and through newspaper ads and […]