The best ways to market your small business has changed drastically in the last twenty years, and recent years have changed marketing methods the most ever. In an effort to provide education to fellow small businesses, the Web and I is taking the unprecedented initiative of offering an analysis of your existing marketing efforts and […]
Social Networking by the Web and I.
Today most but not all businesses have a Website. Their sites vary from excellent to poor, and most small businesses do not yet know what makes a Website effective at gaining new customers and retaining existing ones. Many website designers can make an attractive site, but few have taken the time to understand what separates […]
Many small business owners think that having a Website and getting search engine optimization (SEO) consulting is not important for small business. Indeed in years past it used to be mostly important for large businesses to be found on the Web. Small businesses were still found in the Yellow Pages and through newspaper ads and […]
The best way to supplement traditional search engine optimization (SEO) is with paid advertising. Not only are search engines like Google a great place for advertising, but some of the more popular social networks offer their own advertising programs. The professionals at the Web and I can help you with your campaigns. Advertising involves strategy, […]
When we launch a social media campaign for your business, it is not the end of the process: your campaign requires monitoring, which can either be done by your firm in-house, or the Web and I can manage the monitoring of your social media campaign ourselves. We are well aware and prepared to help you […]
Facebook is one day into their F8 conference where major changes are being discussed. Many users we have spoken to have given their opinions, and their first statement is invariably that they have seen so many changes already. Profiles have changed, the chat has changed, facebook messaging has a new interface, and users have experienced […]